Measure what truly matters in Marketing
Track and optimize key marketing metrics, ensuring every campaign, dollar, and decision drives tangible results aligned with business objectives.
Your analyst for every campaign, channel, and customer segment
Orion uncovers what's working, where to optimize, and how to prove impact—automating performance insights, generating data-backed narratives, and helping your team drive growth with confidence.
Campaign Clarity
Track ROI in real time with data-driven insights into what's working—and what's not.
Optimization Signals
Get actionable recommendations to boost performance mid-flight, not postmortem.
Behavioral Insights
Spot shifts in customer behavior before they impact conversion or revenue.
Always-On Analysis
Never miss an opportunity again—Orion continuously monitors and flags what matters.
Campaign Optimization
Track marketing campaign performance by region, channel, and audience segment with automated insights that highlight your highest and lowest performers.
Develop deeper customer understanding
Fine-tune personalization strategies through comprehensive analysis of engagement patterns, demographics, and behavioral signals across all customer segments.
Create data-backed narratives
Generate compelling content ideas, proof points, and customer stories backed by performance data that genuinely resonates with your target audience.
Prove marketing's business impact
Access transparent, data-backed insights that connect marketing investments directly to revenue impact, making budget conversations with leadership straightforward and productive.
"Orion's ability to transform 40 hours of manual analysis into just one hour is a game-changer."
Read the Case StudyJoe Vargas
Director of Business Intelligence
NABC
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